Design By Them
I'll Be Happy When 2025
I photographed Design By Them’s I’ll Be Happy When 2025 at its Alexandria showroom on 21 October. Tim Ross, Eliza Gosse and Nasim Köerting spoke about creativity, productivity and happiness, followed by a Q&A hosted by Sarah Gibson. Through EDG Studios, I provide design event photography in Sydney, bringing speaker portraits, audience reactions and showroom details together for websites, press and brand communications.
Event Details
- Client: Design By Them
- Event: "I'll Be Happy When" Design Event
- Venue: Design By Them, Alexandria, Sydney
- Photography: Event Coverage, Showroom Interiors, Product Installation, Guest Interaction





















Creativity, conversation and the design community
On 21 October 2025, Design By Them hosted the seventh I’ll Be Happy When at its Alexandria showroom. The evening brought Sydney’s design community together to talk about creativity, productivity and happiness, including the challenge of knowing when a piece of work is finished.
Tim Ross, Eliza Gosse and Nasim Köerting shared their perspectives on creative practice, with Sarah Gibson hosting the Q&A. The conversation explored how perfection can hold up progress, and whether professional success always brings personal satisfaction. All ticket proceeds were donated to Black Dog Institute to support mental health research and action.
EDG Studios photographed the panel and the reception that followed. The gallery brings together speaker portraits, audience reactions and conversations between guests, with wider views of the showroom and its Australian furniture displays. These photographs record the people and details that gave the evening its character, from the discussion on stage to the informal exchanges afterwards.
We photograph design talks, showroom events and brand gatherings across Sydney, capturing the space, people and activity as they unfold. For more from this series, explore our coverage of I’ll Be Happy When 2026, or get in touch about an upcoming event.
